Belfast brand logo with tagline

The new identity also comes with a set of taglines to reflect the brand's messages.

Examples include B determined, B friendly and B vibrant.

You can download all the artwork here, showing the logo and taglines together, in JPEG, EPS and Adobe Illustrator formats.

Advice about tagline arrangement and positioning is available from the brand guidelines

B confident

B confident

B determined

B determined

B dynamic

B dynamic

B energetic

B energetic

B enterprising

B enterprising

B friendly

B friendly

B inspired

B inspired

B moved

B moved

B noticed

B noticed

B optimistic

B optimistic

B part of it

B part of it

B refreshed

B refreshed

B responsible

B responsible

B safe

B safe

B sociable

B sociable

B there

B there

B thrilled

B thrilled

B vibrant

B vibrant

B welcome

B welcome

B witty

B witty